Allison McBride to Marketing
This is a "connection" page, showing publications Allison McBride has written about Marketing.
Connection Strength
0.310
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Kemper KJ, Woods C, McBride A. What's in a Name? Impact of marketing different course titles on enrollment for online classes. Acad Med. 2008 Dec; 83(12):1187-90.
Score: 0.310